Packaging Love: Tag & collar

I couldn't resist sharing this fabulous wine label (just seen on The Dieline), if you can call it that.  A very clever limited edition wine bottle for Empyreal 75, a pet food protein supplement for dogs and cats. Designed by agency Bailey Lauerman. So simple but such a lovely idea. It was used as a promotional tool at The Pet Food Tradeshow but I think my labrador would love a bottle!! 

All images kindly borrowed from The Dieline